Best Investments to Own During a Recession (2024)

The market has been anticipating a recession for quite some time: Since July 2022, the yield curve has been inverted, which has often been a precursor to recessionary periods; investors are betting that economic weakness will lead to lower yields for long-term bonds. So far, a recession hasn’t materialized. Economic growth has remained strong, with generally positive corporate earnings reports and unemployment still close to historic lows.

But even if an economic slowdown isn’t imminent, there will be one eventually. The economy moves in cycles, with periods of economic strength followed by contractions and vice versa. Historically, recessions (generally defined as at least two consecutive quarters of declining growth in gross domestic product) have occurred about once every five to 10 years, although the length of time between recessionary periods varies.

It’s impossible to predict the timing or severity of a potential recession. And in many cases, it’s often only clear that a recession has happened after the fact, or after the market has already started reacting to slower economic growth.

That said, looking at which types of investments have historically fared best during economic downturns can help you limit some of the damage. In this article, I’ll look at investing during a recession from multiple angles, including asset classes, factors, and sectors. (Note: For most of this analysis, I’ll focus on the past four or five most recent recessions because performance data is harder to come by for earlier periods.)

Asset Classes

From an asset-class perspective, stocks are usually one of the worst places to be during a recession. The reason is simple: Recessions happen when there’s a decline in economic activity, which is usually accompanied by weaker trends in revenue and earnings growth. As companies produce less favorable results, their stock prices usually suffer.

As a result, stocks had negative returns in most (but not all) previous recessions dating back to the Great Depression. Some of the worst recent results were during the global financial crisis, when stocks lost an annualized 24% between late 2007 and mid-2009.

Total Returns (%) by Asset Class

Best Investments to Own During a Recession (1)

On the flip side, bonds have been the best place to be in most previous recessions. Investors often seek shelter in lower-risk assets during periods of economic distress, which helps support bond prices. In addition, the Federal Reserve often cuts interest rates in an attempt to stimulate economic growth, also resulting in higher bond prices. Because of their higher level of sensitivity to interest rates, long-term bonds have historically fared best during recessions, although intermediate-term bonds and cash have also been pretty resilient.

Gold has also been a winning asset class during recessionary periods, with positive returns during the eight most recent recessions since 1993. But the yellow metal had a relatively anemic showing during recessions in the early 1980s and early 1990s; returns were negative after inflation.

Investment Style

I used Morningstar’s U.S. equity fund categories as a proxy for measuring investment style. As shown in the table below, growth stocks have typically held up better during recessionary periods. Companies that have growth-oriented stocks typically have higher earnings growth, cleaner balance sheets, and better profitability—all traits that often help them hold up better than companies with cheaper stock prices during recessionary periods. But growth stocks haven’t fared well during every recessionary period. Growth stocks were hit hard in the tech-stock correction in the early 2000s, which coincided with a brief recessionary period in 2001.

From a style perspective, large has generally been better than small during periods of economic weakness. Larger companies tend to have more stable earnings, diversified business operations, and the financial wherewithal to sustain their operations even during recessions. Smaller companies, on the other hand, may depend heavily on a single line of business and often have fewer financial reserves to sustain them during recessions.

Total Returns (%) by Investment Style

Best Investments to Own During a Recession (2)

Equity Factors

Equity factors are another way of examining the drivers of equity market returns. Factors describe additional characteristics (beyond traditional metrics such as sector, market cap, and value/growth) that help to explain investment management styles and resulting performance differences.

Because equity market returns are generally negative during a recessionary period, no investment factor consistently generated positive returns. In relative terms, the quality factor has historically fared best during periods of economic weakness. Definitions for quality vary, but the MSCI index that I used for this study focuses on stocks that score well on three main metrics: high return on equity, stable year-over-year earnings growth, and low financial leverage.

Total Returns (%) by Investment Factor

Best Investments to Own During a Recession (3)

The minimum volatility factor, which is designed to capture stocks with lower betas, volatility, and idiosyncratic risk, has fared second-best, and dividend stocks have also held up relatively well.

On the negative side, the value factor has performed the worst during most recessionary periods by a fairly wide margin. (Note: This benchmark for this factor is similar to the value fund categories I discussed above, but it has more extreme performance traits because it has a more pronounced value bent than the typical value fund.) The value factor tends to be overweighted in economically sensitive sectors, such as basic materials, consumer cyclicals, and financials. This is usually a negative, but the early 1980s’ recession—a “stagflation” period that featured sluggish growth, high inflation, and high unemployment rates—was an exception. The value factor posted the best returns during that period.

Equity Sectors

From a sector perspective, healthcare and consumer staples stocks have been the most resilient performers during periods of economic weakness. Consumers can’t easily cut back on prescription drugs, medical devices, or household basics like canned goods and paper towels even if they’re feeling the effects of a weaker economy.

On the negative side, energy and infrastructure stocks have been the hardest-hit in recent recessions. Companies in these sectors are acutely sensitive to swings in demand. Financials stocks also can suffer during recessions because of a rising default rate and shrinking net interest margins.

Total Returns (%) by Sector

Best Investments to Own During a Recession (4)

Technology and communications stocks have a mixed record. During the 1990-91 recession amid the Gulf War and oil supply issues, the communications and technology sectors held up relatively well, and tech leaders such as Microsoft MSFT, Apple AAPL, and International Business Machines IBM continued to generate double-digit returns. After surging during most of the 1990s, the tech bubble finally popped in 2000, followed by a brief recession in 2001. Because valuations were still inflated leading up to the recession, the communications and technology sectors suffered the deepest losses.

Does the prospect of a looming recession mean you should overhaul your portfolio? No. In fact, making wholesale shifts in portfolio holdings is usually a bad idea. But just like being mentally prepared for winter in Chicago can help longtime residents like me survive the tough season ahead, studying how the market has historically performed can help you set expectations for how your holdings might react if and when the economy weakens.

Can You Recession-Proof Your Portfolio?

Be sure to have some exposure to one asset class in particular.

6m 15s

The author or authors own shares in one or more securities mentioned in this article.Find out about Morningstar’s editorial policies.

Best Investments to Own During a Recession (2024)

FAQs

What is the best asset to hold during a recession? ›

Still, here are seven types of investments that could position your portfolio for resilience if recession is on your mind:
  • Defensive sector stocks and funds.
  • Dividend-paying large-cap stocks.
  • Government bonds and top-rated corporate bonds.
  • Treasury bonds.
  • Gold.
  • Real estate.
  • Cash and cash equivalents.
Nov 30, 2023

What is the safest investment in a recession? ›

That said, if you have the cash to invest, you may want to consider buying recession-friendly sectors such as consumer staples, utilities and healthcare. Stocks that have been paying a dividend for many years are also a good choice. These tend to be long-established companies that can withstand a downturn.

How can I make a lot of money in a recession? ›

What businesses are profitable in a recession? Many investors turn to stocks in companies that sell consumer staples like health care, food and beverages, and personal hygiene products. These businesses typically remain profitable during recessions and their share prices tend to better resist stock market sell-offs.

What is profitable during recession? ›

Companies in the business of providing tools and materials for home improvement, maintenance, and repair projects are likely to see stable or even increasing demand during a recession. So do many appliance repair service people.

Is it better to have cash or property in a recession? ›

Cash. Cash is an important asset when it comes to a recession. After all, if you do end up in a situation where you need to pull from your assets, it helps to have a dedicated emergency fund to fall back on, especially if you experience a layoff.

Where is the safest place to put your money during a recession? ›

Options to consider include federal bond funds, municipal bond funds, taxable corporate funds, money market funds, dividend funds, utilities mutual funds, large-cap funds, and hedge funds.

Where not to invest during a recession? ›

What investments should you avoid during a recession?
  • High-yield bonds. Your first instinct might be to let go of all your stocks and move into bonds, but high-yield bonds can be particularly risky during a recession. ...
  • Stocks of highly-leveraged companies. ...
  • Consumer discretionary companies. ...
  • Other speculative assets.
May 10, 2023

What gets cheaper during a recession? ›

Because a decline in disposable income affects prices, the prices of essentials, such as food and utilities, often stay the same. In contrast, things considered to be wants instead of needs, such as travel and entertainment, may be more likely to get cheaper.

Is cash king in a recession? ›

It will give them the funds to buy stocks or other assets during the decline. Because of how precious cash can be during times of financial stress, many have said that cash is king. The phrase means that having liquid funds available can be vital because of the flexibility it provides during a crisis.

What not to do in a recession? ›

When the economy is in a recession, financial risks increase, including the risk of default, business failure, job losses, and bankruptcy. Avoid becoming a co-signer on a loan, taking out an adjustable-rate mortgage (ARM), or taking on new debt.

How are millionaires made in a recession? ›

The most important part of building wealth during a recession is investing as much as possible in the stock market. Take steps to ensure you'll have stable income, like starting a side hustle or working on your skills.

Who makes the most money during a recession? ›

Historically, the industries considered to be the most defensive and better placed to fare reasonably during recessions are utilities, health care, and consumer staples.

What sells the most in a recession? ›

Toothpaste, deodorant, shampoo, toilet paper, and other grooming and personal care items are always in demand. Offering these types of items can position your business as a vital resource for consumers during tough times. People want to look good, even when times are tough.

What is in high demand during a recession? ›

Look around at the current business climate, and it's clear that some industries and individual businesses are faring better than others. Necessities like food, drink, medicine, healthcare and childcare, and auto repair services are always in demand, regardless of the economic climate.

Who hurts the most in a recession? ›

The jobs that are the "first to go" when a recession hits are the ones that depend on consumer spending and people having copious disposable income, says Kory Kantenga, a senior economist at LinkedIn. Retail, restaurants, hotels and real estate are some of the businesses often hurt during a recession.

What not to invest in before a recession? ›

Avoiding highly indebted companies, high-yield bonds and speculative investments will be important during a recession to ensure your portfolio is not exposed to unnecessary risk. Instead, it's better to focus on high-quality government securities, investment-grade bonds and companies with sound balance sheets.

What are the two most valuable assets in a time of crisis? ›

Human life and wealth are the two most significant things worth preserving since crises are unavoidable.

How much cash should you hold in a recession? ›

Finance Experts All Say the Same Thing

They all said the same thing: You need three to six months' worth of living expenses in an easily accessible savings account. The exact amount of cash needed depends on one's income tier and cost of living.

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